最新行业资讯尽在掌握
Since the State encourages the birth of a second child, the maternal and infant industry is booming. Many women do not like to live for others. Therefore, they choose to start a business and choose the most suitable maternal and infant industry for women's entrepreneurship. To open a mother and baby shop is not as simple as we think. It requires early research, site selection, mid-term operation, market, and later activities. The following macro vision small editor for you to understand: open mother and baby shop location skills to understand what the situation.
If you have selected a good location, you must have a deep understanding of the surrounding environment at the first time to see what is worth learning and what are your real competitors. Do a good investigation before deciding whether to do so. If you want to save time, you can do a preliminary understanding through the map directly. The search keywords can be: pregnant baby, mother and baby shop or mother and baby.
2、 Understand the store leasing situation of the marked business district
No matter how good the business district is, there are no shops or shops far beyond the budget, and it is useless to carry out more inspections. Mr. Pu suggested that you can use the Internet channel to understand the situation near the business district you want, and then contact the surrounding real estate agents to find out the housing rental situation.
3、 Are you sure you want to be a store type
The location of maternal and infant stores can generally be: hospital stores, roadside stores on main roads, shopping malls, community stores and commercial street stores. It is best to choose the location according to their own situation, not for a good business district, but their own capital flow is insufficient, but they can not control.
4、 The number of households and population in the business district
If a mother and baby store wants to operate for a long time, it needs to have its own old customers, ensure that there is enough people around the store, and understand the number of households, population and purchasing power. Through field visits, franchisees can understand the income level, occupation distribution, consumption characteristics and preferences of the surrounding people, as well as the number and income level of customers.
Mr. Pu suggested: you can choose to go at 3 or 4 p.m. first go to the same shop nearby to observe the passenger flow and consumption level, and analyze the advantages and disadvantages of peers. Then go to the surrounding communities to see the population. You can also go to the community park and talk to your parents about the situation. When it's dark, look at the lights in the community and you can get a general idea of occupancy.
5、 The traffic conditions are good nearby
A mother and baby can manage well, with the early site selection and convenient transportation has a certain relationship. It's better to set up shops at the intersection with stations. Only in this way can we attract more customers to buy. If we choose to have a big shopping mall or parking lot nearby, it will be more convenient.
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