FMCG

FMCG

Enable FMCG brand with data intelligence to digitalize distribution business

Overview

Overview
FMCG solution
Mapvision's FMCG solution based on Internet technology helps enterprises establish digital practice from brand promotion to distribution terminal development in a short time. Through complementing Internet data, Mapvision allows enterprises to accurately
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Architecture

Architecture

Application Scenarios

Sales forecasting
Sales forecasting
Based on Mapvision's rich data of market, economy, population and spatial geography, by combining with Mapvision's sales forecasting model, provide sales forecasting of FMCG products in categories, channels, regions and other dimensions.
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Special channel operation
Special channel operation
Starting with high-quality special channel data, by acquiring and updating comprehensive special channel data, matching and combining them with existing channel data, Mapvision provides a full set of tools for data analysis, visualization and reporting to
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Consumption insight
Consumption insight
Based on high-quality customer group portrait data, it helps enterprises quickly and accurately identify and analyze the basic information of potential consumers in the target area, and provides support for precise category placement, promotion and market
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Lean implementation
Lean implementation
With the carrier of high-precision map and the terminal image recognition system developed by Mapvision, the lean execution collaborative system based on artificial intelligence + map technology is realized by building a standardized lean execution evalua
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Opening sales points
Opening sales points
Mapvision provides high-quality point-of-sale data to rapidly identify and gain insight into potential market areas by integrating existing service customers and combining with Mapvision's potential assessment model for the purpose of rapidly developing h
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Regional planning
Regional planning
Based on the database provided by Mapvision, combined with existing service customers and regional market service strategy, the scheme provides rapid regional planning business based on map tools, making the market distribution and resource organization m
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Advantages